Welcome Macstock attendees! Here's a page with all the resources, links, and prompts from my workshop.
Recommended Tools
- ChatGPT - A good all-around LLM option. Custom GPTs let you create AI agents for specific purposes. $20/month
- Claude - The best LLM for writing feedback, and a good all-around option if you want something besides ChatGPT. $20/month
- Gemini - Great image generation capabilities if that's your thing. Also great for helping with code. $20/month
- Perplexity - The best LLM option for searching the web. Does a great job citing sources. $20/month
- Grok - solid free tier, audio mode is crazy. Included with X Premium ($8/month)
- Raycast - A great Mac launcher app, having AI chats accessible anywhere is really useful. $192/year
- Opus - Great for creating shorter "clips" from long-form video. $174/year ($29/month)
- Every - Includes access to Spiral and a few other AI apps (Sparkle, Cora, and soon Monologue). $200/year
- VoicePal- Great app for developing ideas. $9.99/month, $89.99/year
Recommended Resources
- Co-Intelligence by Ethan Mollick
- One Useful Thing (Ethan Mollick’s Substack)
- Every
- Ben’s Bites
- The AI Advantage
- AI & I podcast
- The Inevitable by Kevin Kelly
Workshop examples
Not all workshop examples are listed here, just the ones that required prompts (s0 you can easily copy and paste them for yourself).
Using AI to Generate Topic Ideas
Tool: ChatGPT
Prompt:
You're a [target client description] who wants [result you help them get].
You currently [thing they do to get that result].
I'm an expert in how to [result you help them get].
You have the chance to ask me 20 questions and learn as much as possible from me about how to [result you help them get].
What 20 questions do you ask me?
Getting Suggestions for Social Posts
Tool: ChatGPT
Prompt:
I am a [describe your role/expertise] – I work with [your ideal client/audience] to help them [key transformation/result you provide].
I want to create a series of 10 LinkedIn posts that will help you, showcase my thought leadership, and lead to referrals and inquiries for my coaching and products.
Can you help me come up with 10 focused post ideas?
Arguing with AI to Refine Thinking on a Topic
Tool: Raycast & Grok
Prompt:
I believe [hot take]. Argue with me.
Creating a Brand Persona
Tool: ChatGPT
Prompt:
You're an expert brand strategist. I want to create a custom persona and avatar for my brand.
Ask me whatever questions you need to know that will help you do this for me.
Ask me one question at a time and let me answer it before you ask your next question.
Interviewing Your Ideal Customer Avatar
Tool: ChatGPT (custom GPT)
Prompt:
Please take the role of the following persona.
I will ask you questions and I’d like you to respond as the persona. Most of it will be questions about my business which are meant to help you.
Any feedback on what is or isn’t aligning with your needs, as well as ways I can improve to better meet your needs, would be appreciated.
[persona]